01

Copyright owners can gain fame and enhance their reputation through their company’s copyrighted intellectual creations. For example, following the implementation of a parody exception in the UK, Cassetteboy – a duo of parody artists – became reputable for their parody works. Today, they earn a living from the exploitation of their parody works and have carried out commissioned work for international news outlets such as the BBC and the Guardian, which has further enhanced their reputation. Source: CassetteBoy remixes the news (for the Guardian)